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Marketing

Scheduled

Brand Mention Triage Agent

Know which mentions need action.

Sort brand mentions into useful feedback, questions and issues that need a response.

Take it into your workspace

Use Brand Mention Triage

Choose where you want to use this blueprint, then copy the prompt to get started.

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Mention inboxIllustrative demo

Review these brand mentions and flag anything our team should respond to.

  1. Read the request and supporting information

What it does

Separate useful feedback from mentions that need a reply.

Sort brand mentions into useful feedback, questions and issues that need a response. Built for communications and brand teams.

  1. Read the mention in context

    Choose a feed or list of mentions and provide your response guidance. Conversation history and known issues can help spot mentions that need attention.

  2. Route important mentions

    Identify relevant mentions, group duplicates and flag questions or complaints for the right person.

  3. Prepare response options

    Get a short review queue with source links and suggested next steps.

How it works

Sort brand mentions into useful feedback, questions and issues that need a response. Built for communications and brand teams.

Agent architectureTools · knowledge · outputs · oversight
React Flow
Approved documents and context
Route factual complaints and urgent allegations to accountable owners without inventing cause or resolution. Deduplicate repeated source records and keep public response approval separate. Links to the original information and the date it was checked Optional: the public conversation surrounding a mention and its original source, to distinguish a question, quotation or repeated report. Optional: current known issues, approved response notes and earlier reviewed mentions, to route relevant concerns consistently.
Find the conversations that matter
Review relevant feedback, questions and complaints together, with source links available when more context is needed.
Give each response a next step
See which mentions need attention, who could own them and how to follow up.
Google Sheets · Read approved mention export (read)
Use permissioned excerpts rather than claiming broad social listening.
Slack · Prepare internal routing note (draft)
Escalate actionable items to an owner.
Notion · Read response policy and known facts (read)
Keep replies factual and within authority.
Human review and permissions
Communications and brand teams review the mention summary and any unanswered questions. Check that the information is still current before sending a message or changing a record.

  1. 01Gather the context

    Bring together the relevant information from Google Sheets, Slack, Notion.

  2. 02Check what matters

    Identify relevant mentions, group duplicates and flag questions or complaints for the right person.

  3. 03Prepare the result

    Relevant feedback, questions and complaints grouped with their source links. What is ready to use and what still needs checking before taking action.

  4. 04Review proposed changes

    Communications and brand teams review the mention summary and any unanswered questions. Check that the information is still current before sending a message or changing a record.

Integrations

Structured records

Examples:
  • Google Sheets
  • Airtable
  • Notion databases

Team chat

Examples:
  • Slack
  • Microsoft Teams

Knowledge

Examples:
  • Notion
  • Confluence

Choose the platforms your team already uses—you don’t need every example shown. Confirm the required features and configure access during implementation.

What you get

Focus your team's attention on brand mentions that need a response, without reviewing every mention individually.

Find the conversations that matter
Review relevant feedback, questions and complaints together, with source links available when more context is needed.
Give each response a next step
See which mentions need attention, who could own them and how to follow up.

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Start with a blueprint. Build it around your business.

We’ll adapt it to your workflows, connect your systems and build an agent your team can put to work.

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