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Campaign Measurement QA Agent

Check tracking before launch.

Check campaign links and tracking examples for mistakes before you launch.

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Use Campaign Measurement QA

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Tracking checksIllustrative demo

Check these campaign links and sample events for tracking mistakes.

  1. Read the request and supporting information

What it does

Find broken tags and inconsistent campaign links.

Check campaign links and tracking examples for mistakes before you launch. Built for marketing operations and analytics teams.

  1. Check campaign tracking

    Provide the campaign links, tracking names and sample events from your tests. Recent release changes and known-good event samples can reveal hidden tracking issues.

  2. Expose measurement failures

    Look for missing tags, inconsistent names and events that do not match the tracking plan.

  3. Confirm corrected evidence

    Get a short fix list with links or event details your team can recheck.

How it works

Check campaign links and tracking examples for mistakes before you launch. Built for marketing operations and analytics teams.

Agent architectureTools · knowledge · outputs · oversight
Approved documents and context
Check duplicate identity and required event fields using real sample payloads. Keep critical failures open until corrected samples demonstrate the expected behavior. Links to the original information and the date it was checked Optional: recent site or tracking changes and consent-state test cases, to target checks where measurement may have broken. Optional: known-good event samples and prior tracking incidents, to compare identifiers, fields and duplicate behaviour.
Find what is breaking measurement
Locate the exact links, tags or event names needing correction, reducing time spent searching for the fault.
Check that the fix holds
Rerun a focused set of checks after changes so your team can confirm tracking behaves as intended.
Google Tag Manager · Read approved tag configuration export (read)
Compare declared event behavior.
Google Analytics · Read permitted event samples (read)
Detect duplicates and schema mismatches.
Google Sheets · Read tracking dictionary and link list (read)
Validate exact campaign values.
Human review and permissions
Marketing operations and analytics teams review the tracking fixes and any unanswered questions. Check that the information is still current before sending a message or changing a record.
  1. 01Gather the context

    Bring together the relevant information from Google Tag Manager, Google Analytics, Google Sheets.

  2. 02Check what matters

    Look for missing tags, inconsistent names and events that do not match the tracking plan.

  3. 03Prepare the result

    Exact links, tags or event names that need correcting. What is ready to use and what still needs checking before taking action.

  4. 04Review proposed changes

    Marketing operations and analytics teams review the tracking fixes and any unanswered questions. Check that the information is still current before sending a message or changing a record.

Integrations

Analytics

Examples:
  • Google Tag Manager
  • Google Analytics

Structured records

Examples:
  • Google Sheets
  • Airtable
  • Notion databases

Choose the platforms your team already uses—you don’t need every example shown. Confirm the required features and configure access during implementation.

What you get

Catch tracking faults before they undermine campaign reporting, and give your team a precise route to fixing them.

Find what is breaking measurement
Locate the exact links, tags or event names needing correction, reducing time spent searching for the fault.
Check that the fix holds
Rerun a focused set of checks after changes so your team can confirm tracking behaves as intended.

More for marketing teams

Start with a blueprint. Build it around your business.

We’ll adapt it to your workflows, connect your systems and build an agent your team can put to work.

30 minutes. One bottleneck. Leave with a clear system concept.